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Market Segments Description HTMG 3050 Market Segments DescriptionPotential market segment:20-45 adventurous people who are interested in safari. Backpackers?Demographic: 20 – 45, both genders, backpackersAge: Our main target is people range from 20 years old to 45 years old, i.e. Generation X and Generation Y. Generation X are independent. They are able to adapt to new.