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Schering Plough: Replacing ClaritinEssay Preview: Schering Plough: Replacing ClaritinReport this essayIntroductionSchering Plough is a large pharmaceutical company who is about to lose the patent to its largest revenue generating drug, Claratin. The loss of exclusive rights to this product could decrease Schering Ploughs revenue by over 90%. Schering Plough in hindsight of what will become.