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Review of Literature on Marketing MyopiaBHO6505 ASSESSMENT 1- REVIEW OF LITERATURE ON MARKETING MYOPIA.Technology and Customer’s needs are the two factors which keep changing and those two areas are where the executives must concentrate and review their strategies in accordance to the transformation, and look at the benefit rather than just selling the products, this.
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105Marketing StrategyPotential Customer’S NeedsService-Dominant LogicTheodore Levitt