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Seven Rules for Observational Research Essay title: Seven Rules for Observational Research Seven rules for observational research: how to watch people do stuff Observational research, ethnography, or, in plain English, watching people do stuff, seems to be hot these days. Newsweek touts it (“Enough Talk,” August 18, 1997), which means its getting to be mainstream,.
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Observational ResearchSmall Portion Of Most Research BudgetsTraditional Focus Groups