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Starbucks Noche Marketing Plan Starbucks Noche Marketing Plan: Phase I Starbucks with a narrow storefront store at Seattles historic Pike Place Market opened the first store in 1971 offering some of the worlds finest fresh – roasted whole bean coffees. The romance of the high seas and the seafaring tradition of the early coffee traders.
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Chairman Howard SchultzFirst Starbucks StoreNumber Of New StoresStarbucks Chairman