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Zara Case Analysis Essay Preview: Zara Case Analysis Report this essay Industry Analysis: Within the global apparel chain, profits are derived from “unique combination of high-value research, design, sales, marketing, and financial services that allow retailers, brand marketers, and branded manufacturers to act as strategic brokers in linking overseas factories” with markets (Gary Gereffi). Barriers.
Related Essay Topics:
Global Apparel ChainRapid Communication FlowsStrategic BrokersZaras Strategic Advantage