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Traditional Toys of Perennial Appeal to Children Essay Preview: Traditional Toys of Perennial Appeal to Children Report this essay 30% owned by Ponti70% InvestorsStrategyTraditional toys of perennial appeal to childrenReduce manufacturing costs – all produce in Italy by machine, no outsourcingPolicy of not laying off workersSalesSeasonal but less than cometitorsCustomersToy Stores, Small gift shops, etc.