Marketing Research – Organissimo Marketing Research – Organissimo UNIVERSITY OF SARAJEVOSCHOOL OF ECONOMICS AND BUSINESS IN SARAJEVOOPENING AN ORGANIC RESATURANT “ORGANISSIMO”INTERNATIONAL PROJECTCourse: International Project Mentor: prof. VesnaBabić – Hodović, PhDStudents: Fehim Šehić Index no: 71233Marjem Čorbo Index no: 71238MerimaHalilović Index no: 71222Irma Imamović Index no: 71236SabrudinaŠabanović Index no: 71093Sarajevo, February 2015.Table of ContentsINTRODUCTION 1. Situational Analysis 1.1. Market Analysis 1.1.1. Macroeconomic analysis (PESTEL) 1.1.2. Microeconomic Analysis (Porter’s Five Forces) 1.1.3. Market.
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