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Airasia Marketing Channels Tune Air Sdn. Bhd. (Private Limited) officially acquired AirAsia from HICOM Holdings (99.25%) and Mofaz Air Sdn. Bhd. (0.75%) in December 2001 under the wings of charismatic leader, Dato Sri Dr. Tony Fernandes, a finance graduate from the London School of Economics, former financial controller for Virgin Communications and former vice president.