Google Purchased Motorola
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Google Inc is an American multinational corporation which provides Internet-related products and services, including internet search, cloud computing, software and advertising technologies.
Motorola Mobility, Inc fuses innovative technology with human insights to create experiences that simplify, connect and enrich peoples lives.
First of all, replace patent war to marketing war and remain to develop android system
In the past few days, Google posted to blame Apple and Microsofts anti-competition resulting from patent thread, which has a huge negative effect on Androids popularity, benefits distribution reasonably and even the popularity of Mobile Internet. Therefore, the biggest result of this acquisition is to avoid this unreasonable patent war. On the other hand, Google, at the spirit of open free source to the world, provides free open-source cell phone operating system to promote ecosystem competition and add map search services in the background, which stimulates to develop android system continuously.
Secondly, Android Cell phone makers will go on to support Google Alliance
Many android cell phone makers like HTC, Sony-Ericsson would like to support Google Alliance because of short-term and medium-term stability of this group; moreover, they have no other better choice right now. However, in order to build a healthier Google Alliance, two musts should be paid more attention to, one is to provide patent indemnification for manufacturers, and two is to comfort them with Firewall like Windows did several years ago.
Thirdly, Motorola Mobility is still an independent sub-company of Google taking different civilization and Motos brand value into account. Whats more available is to put forward some advice in the course of developing next Android Version for Moto Mobility and accept Android source code from Moto engineers fro Google Company.
Fourthly, Microsoft would move attention to cell phone makers from acquiring NOKIA
The emergency for Microsoft is to attract some Hardware Manufacturers from Google Alliance by Patent Suits and Marketing Profits. Though its possible to acquire NOKIA, the most suitable moment should lay in the time when Microsoft gives up the business of operating system license.
Fifthly, Apple is till the irreplaceable giant
No matter in the aspect of software, hardware and service, Apple still in the dominant position because of its NO.1 design and brand name. Whats more, Apple can thread many other weaker small companies to make margins from it and constrain the development of Android.