Honda Case Study Hbr
MSc MSOR/BAC
IB94U0 Strategy Analysis
Group Assessment: Honda Motor Company
GROUP 2:
1051582
1055046
1055933
1060033
1056607
10558182
Table of Contents
1. Problem Situation
1.1. Focus of the study
The case at hand is the establishment of the Honda Motor Company (HMC) in the
motorcycle industry with a particular focus on its entry into the U.S. market. The time period,
which is covered in the study, spans from the 1940s to the 1960s.
The sequence of events,
Essay About Honda Case Study Hbr And Motorcycle Industry
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