Benchmarking Bernard Lester
Essay title: Benchmarking Bernard Lester
Mid Course Exercise
Hillery Hunkins
University of Phoenix
MBA/590
Strategic Implementation and Alignment
Dr. J. Greg Gimba
June 28, 2007
Week 5
Question1:
What are some of the key environmental forces that have changed the way projects are managed? What has been the impact of these forces on the management of projects?

The environment in which any business operates influences the outcome of its activities. Prevailing forces within that environment require varying degrees of manipulation or control to effect the desired result. The forces that are brought to bear on the management of projects are of two types; internal forces and external forces. Much more control can be exercised over the internal forces as they are within the scope of managerial authority. This is very much unlike the external forces over which management has little control and seriously influence the way projects are managed.

Among the main forces are the economic factors, the organizations culture and psychology, globalization, regulatory issues, technological advances and as appropriate time to market. Each of these forces not only uniquely impacts the project but affect its outcome and dictates aspects of managements policy. Although each force is critical to project management success, pivotal to that process is an understanding of the culture that defines the behavior of the people one would encounter in administering the project. That awareness, “whether inter-country or within a company,” will help you get where you are going more smoothly.

Culture as defined by Fons Trompenaars and Peter Woolliams is “a series of rules and methods which a society or organization has evolved to deal with the regular problems that face it . . . Culture is to the organization what personality is to the individual – a hidden yet unifying theme that provides meaning, direction and mobilization that can exert a decisive influence on the overall ability of the organization to deal with the challenges it faces”

Awareness of the organizations culture provides certain leverage for mobility and ultimate success. Elizabeth Harrin (2006) puts it nicely. She recommends that, “Being aware of the preferred style of your team will help you relate to them and will help you understand how to get the best from them.” This in turn has a positive effect on the management of project.

Understanding culture has a particular connection to organization psychology as organization psychology concerns itself with behavior in the workplace. Guion (1965) defines Industrial and Organizational Psychology as “the scientific study of the relationship between man and the world of work: in the process of making a living” (p. 817) Another writer, Muchinsky, in addressing the practical side of organizational psychology, asserts the knowledge can help to achieve four specific goals;

“To hire better employees, reduce absenteeism, improve communication increase job satisfaction” and I add a fifth, to create synergy. Synergy fuels group cohesion an important ingredient in project management and influences how projects are managed.

Other factors within the environment that impact project management include regulatory issues. These are external forces over which management has little control. They could be considered legal and political turbulences

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