Business of Web DesignEssay title: Business of Web DesignWhen designing a website, the first and foremost consideration is always the target audience. Every element of the website is ultimately created with the view in mind. An effective website will not only attract new visitors, but win over visitors so that they will want to return for future visits. In order to be effective, a website must consider the elements of content, navigation, continuity, accessibility, and aesthetics.
In the business of web design, it can be agreed that content is an element of great importance. Content is what attracts new visitors, and with the proper design, it will be what retains visitors. Content should not be choked by the overuse of graphics and banners (Rowse, 2007). A new visitor will want to scan the main page for content relevant to the search that brought them to the page to begin with. Content should be broken up into smaller topic summaries on the main page, giving visitors options to read more about each summarized topic on related pages. The use of active white space on a page can help to structure and separate content (Sklar, 2003). Above all, content should be relevant, not only to the purpose of the website, but also to the target audience.
Hyperlinks imbedded in the text are a great way to not only enhance content, but also allow for greater navigation flexibility. Web pages should be designed with multiple navigational options to provide more interactivity for the visitor. Menu bars, hyperlinks, site maps, and functional layouts are all reasonable ways to provide interactivity. The more pages contained in a website, the more crucial it is to design so that visitors can plot their own course without getting lost. Menu sidebars that stay consistent on every page or displaying a user location identifier wherever they wander will help a user find their way around a website with ease (Sklar, 2003).
Continuity is another way to ensure the visitor has little trouble exploring content. This is accomplished by creating a unified look and feel for each page on the site. Consistent use of font types, color combinations, and design layout will give the visitor the impression of a well organized and interconnected website. Random, jarring changes in color and layout can be disorienting and distracting (Sklar, 2003). In order to create an effortless browsing experience for the visitor, continuity is vital.
When designing page layout, accessibility is an element that cannot be overlooked. A designer cannot control the way a visitor may see the website. Different browsers can affect font size, window size, image display. Varying monitor resolutions can alter the page size and logical sequence. Lower connection speeds may take longer to load a website dense with graphics and complex HTML (Jacobs, n.d.). Some ways to compensate for the differences in visitor capabilities is to optimize images, streamline and simplify HTML code, limit total page size, and eliminate unnecessary graphics and imbedded objects (Kyrnin, n.d.). Even when all of these steps are taken, not all browsers will be accommodated. Again, this is not something a designer can control. Instead of spending useless effort hacking code to please all browsers, a designer should just consider the browsers most likely used
The Content-Type Interface (CSS) is a new form of content-type-control. It brings a small number of desirable features to use for better usability, flexibility, and effectiveness. It is primarily associated with Web Design. But designers can use it to improve the way things are designed, and also by using CSS to modify existing content to make their user experiences more accessible to others. CSS is still evolving, yet many of the features that make up a site’s content-type-control are already covered in a series of upcoming books by the author, including the Web Design Handbook (www.wdebook.com). The new books will be published in two parts, the Web Design Handbook and the New Web Design Handbook, each of which will look at how to program CSS in other systems. One of the books will be The Web Design Handbook for Building the Web as A Networked Web Service, the other will be The New Web Design Handbook for Online and Other Web Site Design. In the first edition of the book, Web Design Handbook is a technical introduction to writing and managing HTML, CSS and Browsing styles on a server with WebKit and similar support. The second edition of the book is a series of series in HTML and Browsing that cover coding, data-typesetting and optimization.
There are many ways to program CSS. First, designers can use JavaScript, CSS, PHP, HTML5 (e.g., in browser extensions), PHP and JavaScript in order to accomplish the following tasks. But many are more complicated since they require more resources and require less programming resources for programmers to run in conjunction with JavaScript, and JavaScript can be modified from time to time. This is also why many web pages with simple JavaScript pages only link to pages that require more CPU-intensive code. The problem is JavaScript is only about one-third as fast as the Web 2.0 specification. All the other major browsers tend to render a page that is only one-third of the resolution. WebPage.js is the fastest page-rendering JavaScript. WebPage.js has the fastest page-rendering JavaScript and the fastest page-name rendering code.
However, a design need not always be all-in-one solution. The problem lies in the need to use CSS and JavaScript in order to change the way people browse and interact with their website. This can sometimes lead to a design that works differently than it should. However, in most cases a small number of designers who implement the changes required for a site with a Web Layout are doing this through the CSS for All JavaScript (W3C) Working Group. In many cases these designs are made with a simple browser plugin that adds a browser-based CSS and JavaScript component, to the main HTML view of any website at once, and for many users of the site they get a browser menu or a page browser that is rendered in an area where they cannot see the content they are looking for. One of the major aspects of these designs is that they make the CSS look better, reduce the number of browser extensions, and make it easier for people to navigate the content. Most websites use very good versions of CSS for a variety of Web Services. However, these versions often are not exactly complete enough or are not optimized for users, many of which have poor control of the browser they are using.
There are other ways to program CSS to optimize a site’s response time. They can be the new style system based on the Web Components specification.
CSS