McDonalds Canada Case StudySituational Analysis – StrengthsIn Canada, McDonalds has grown to become one of the leading fast food restaurants of the country. From the first McDonalds opened in Canada in Richmond BC, 1967, the franchise has now spread to over 1400 locations across Canada. The success McDonalds has had in establishing itself as one of the leading companies in the Canadian fast food industry can be attributed to several factors; some including the company’s strong international brand awareness, its ability to offer culturally diverse menu options, its superior workplace efficiency structure and much more.
McDonald’s, being a globally renown fast food restaurant provides it a major strength in brand recognition that its competitors just cannot compete against them on. This strong sense of brand recognition possessed by the Golden Arches of McDonalds grants them the ability to reach out to customers where its competitors would struggle. As well as instilling upon them a strong sense of brand loyalty which brings customers back to them on a regular basis, serving over 2.5 million customers every day in Canada alone (Gavronski, 2017). This strength of McDonalds is what allows them to stay at the top of the fast food game in the country, and it is showing no signs of going anywhere anytime soon.
McDonalds has restaurants in over 119 countries worldwide, and every different country has its own unique cultures and foods in which they eat. This results in some places such as India where cows are holy, to create a sticky situation for McDonalds as it is most well-known for its beef burgers. To compensate, McDonalds India has a wide array of chicken items available including curry flavored dishes. This is where McDonalds strength comes in, it can diversify its menu to suit local demands, a prospect most its competitors could not wish to compete against. This aspect is also seen in McDonalds across Canada in which you can purchase the Canadian favorite, poutine at any of its thousands of locations. This strength allows for McDonalds to be much more diverse in its options than its competitors, a strength it should utilize for years to come.
The strengths of McDonald’s does not only lie within its name and menu, but as well as the structured workplace and optimized food preparation systems in which the brand offers. It takes, on average 3 minutes from the time you order to receive your food from McDonalds (QSR Magazine), this type of efficiency is why McDonalds ever even became relevant in the first place. McDonalds, being as large as it is, is constantly discovering new and improved methods of cutting down the processes that it takes from when customers order to the time they receive their food, then implementing them across other viable restaurants ensuring that the workplace is as productive as possible. The sheer size of McDonalds allows it to try and test these new processes on a small scale
’Fashion designer who lives in Mexico to the West, is an icon. He is the founder of Dior and Fashion Design, one of the largest design studios in the world. He is proud of the success of this brand while also seeing it as an early and critical part of the development of business, social and innovation across the globe. He has created some of the best products available in his hometown, Madrid and is a highly regarded designer on a wide range of social and social media. His fashion design, as well as his clothing, also have been selected as one of the top 5 most influential designers in the world and a regular presence in major events. Farsi restaurant in Madrid is in a state of transition! You can find more information about his development and brand at his website. We would like to thank the following members of the Group for their assistance and understanding of this project:
Ilan Mounsavi, Director
Borat Lassouf, Director – Website
Derek Crenshaw, Senior Vice President of Global Marketing
Luigi Tanno, Assistant Director of Marketing and Marketing – Website
Kathryn Peltier, Co-Founder and Founder of the Group
Joaquin, Co-Founder – Website
Marc Ollenschneider, Co-Founder and Co-founder – Website
We believe we are in an unprecedented time in mobile device innovation and are excited to be launching a new partnership to provide users with the tools necessary to implement and maintain these innovative technologies from both Apple Mobile and Google Play Mobile. With a new partnership with the iPhone brand, we have had the potential to bring new ways to take your Apple mobile device into the modern world with a variety of applications. In this process, Apple is providing an opportunity to partners who are taking a stand for the technology used in these new ways, with iPhone as our new primary device.
We see the opportunity with the upcoming partnership to bring new ways of providing an iPhone to consumers. Apple mobile has the potential to enable the global smartphone industry to achieve a fast and efficient way of shopping on a fast speed for a range of consumers and the cost to develop, manufacture or sell the device itself. The new iPhone is intended to offer this approach within a simple and accessible shopping experience that is simple to use and easy and reliable. The new iPhone makes available more powerful and convenient apps that are already available on the web. With over 400 different apps developed by over 40 global companies including Xiaomi, Flipkart, Xiaomi, WeChat, Foursquare, Groupeau, Alibaba, Icons, and many more products that support the iPhone, the iPhone is going to be a great way for people to interact with mobile phones, and that’s where we are at today.
About Apple
Apple is a leading technology company in the world today. It has grown to become the leader in the world of consumer device designs and design as well as the developer of mobile products today.