Essay About Mercedes-Benz And Sole Purpose

Socıal Inference – Sociologist
A sociologist should be able to follow and understand the realities of human behaviour and the socıal settings in which it happens without being influenced emotionally or personally.  We can’t do as much as analysis sociologist. But we can socıal inference. Today, socıal inference, it is very important for sociology. There are many indicators that enable us to make this ımplicatıon. Advertising, social media, newspapers and magazines are the best examples.Now, I will explaın, Mercedes-Benz’s advertising in 2013.This film was shot by a student. This film led to amajor controversy in Germany. In the film, the famous German car brand Mercedes-Benz’s safety feature is an interesting bond is established between Adolf Hitler.A village in the late 19th century…The latest model Mercedes, approaching the village. The villagers are gaping in amazement automobile.The automatic braking system on the road playing girls approached the car comes in and the vehicle stopped. But after a bit, a boy comes out of the road, the car does not stop, unlike goes crush the child. The childs mother,goes out and shouting of Adolf Adolf’ as he calls his son. The next image is also reflected in the display signs of a village in Austria: ‘Branau am Inn’.So; Adolf Hitler was born in the village.Screen goes blank and then, appears on the screenadvertising slogan Mercedes-Benz’s automatic braking system: “Detects dangers before they come up”.The final image of the school-age never-to-be-Führer lying on the ground, limbs splayed out like a swastika, is memorably intense. According to people, the makers of the video revealed that they were legally mandatory by Mercedes to ensure that viewers fully understood that Mercedes-Benz or Daimler AG were not involved with the production of the spoof advertising at all. Mercedes-Benz reportedly found the content of the video “inappropriate.”In my opinion, I sense a great injustice here. Because the cars male-female distinction to make, without hitting women, to crush the boy, really it big s shame for the society. To save the women, men are shown as a victim. This is quite wrong and is an issue that will lead the discussion. Already it has received responses from many areas.One of the other issues of the debate; a leader as a like Hitler, ıt has been mockery by the filmmakers. Nowhere ın the world, no matter whatever they do,people are shouldn’t be ridiculed. But many companies do not think about it. Their sole purpose is to make money, the rest does not matter.As a result, the advertisement companies should be careful while social message. Social ınference should not bother people any time.