Global Business Environment
Contents1.0 EXCUTIVE SUMMARY 32.0 Background 33.0 How environmental factors are identified 43.1 Research and Development department 43.2 Monthly reviews 53.3 Budgetary controls 53.4 Performance indicators 53.5 Observations 63.6 Media 64.0 Techniques used for environmental analysis 74.1 PESTEL ANALYSIS 74.2 SWOT 104.3 Porters five forces 114.4 BCG Matrix analysis 125.0 Response to global business environment 146.0 Ways of developing abilities in new managers in Namibia 16REFERENCES 18EXCUTIVE SUMMARYThis study is an analysis of one senior manager from a company/companies operating in more than one country.The study is on Kevro a company which operates in South Africa and Namibia. The study shows that managers identified and evaluated the business environment through the use of techniques such as PESTEL analysis, SWOT analysis, Porters 5 forces, BCG matrix and Industry analysis. The identification was achieved through use of the research and development team, budget controls, monthly reviews, performance indicators, quartly reviews, observations and media. In the study kevro management showed how it responded to the global business environment. The management showed their abilities through use of such techniques like environmental scanning and VUCA management principles .The author then highlighted ways in which new managers in Namibia can develop such abilities to respond to the global business environment.2.0 BackgroundKevro is a firm which specializes in offering a variety of canvasses and solutions that support and build brands. Kevro is inspired by the dynamic environment it operates in, therefore creativity and innovation helps create memorable products. Kevro owns a number of well-known brands in South Africa and Namibia which include the industry flagship and Barron. The vision being that every brand should have a unique story to tell tailored with the right canvas and the right message. Barron helps those brands tell their story in the most effective way.
Essay About Namibia 16References 18Excutive Summarythis Study And New Managers
Essay, Pages 1 (282 words)
Latest Update: June 13, 2021
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