Competitors Analysis
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Competitors Analysis
Nowadays, online learning becomes anline Tutoring classes, such as EnglishTown and C4CATTM. We selected 3 competitors to analyze and compare with Ikaiko.
Englishtown is a global education Centre. All courses were approved by government which the student can apply Continuing Education Fund (CEF). In other words, it has assurance and high awareness in Hong Kong.
a certain level and has enough facilities in Hong Kong.
Product
Ikaiko
Ikaiko provides English one on one online English learning practice. It focuses on keeping close relationship with students. For example, when the potential customer applies the lesson, Ikaiko is being an agency to arrange suitable English teacher. After that, the customer can connect directly with the English teacher for further followings such as online lesson performance discussion.
Englishtown
It is a package nature for customers choosing. When they purchase the English learning package, it includes different types of lessons for their students such as online iLabTM unit, in-store group discussion and oral workshop. The most special one is the Life ClubTM that holding diversity academic meetings per month that provides mock situation for students using out the English speaking technique.
C4CATTM
It is providing learning English and Mandarin platform for targeted customers ranged from primary school. Also, it is an online English learning lesson such as reading, listening, speaking and writing. For the online oral workshop, it provides one on one video meeting or phone chatting as well while adding 3 times of 5 minutes telephone follow-up section per week.
British Council
British Council provided different English course for different customers, such as, pre-school and kindergarten, primary, secondary, adults, corporate and IELTS oriented. For speaking course, there is a one on one tutorial, which conducts the class in their learning Centre. It is face to face classes. Student also can set the topics, which can satisfy their needs.
To sum up, Ikaiko, Englishte face-to-face speaking tutor basic on the need of consumers.