Organizational ManagementJoin now to read essay Organizational ManagementOrganizational BehaviorIntroductionOrganizational Behavior is âthe study of individuals and groups in organizationsâ (Schermeherhor, Hunt and Osborn, 2005 p.3). This concept is very important when studying the different areas in a workplace. OB, for short, is what management level employees use to make their organization progress. By looking at different areas of organizational behavior one will better understand workplace diversity, communication, organizational learning, organizational culture, and the effectiveness and efficiency of an organization.
Workplace Diversity and CultureWorkplace diversity is a very important concept and value for mangers of any level to follow. This task in organizational behavior is key to becoming an effective manager. All employees must be treated fairly and equally regardless of their age, race or gender. Managers at such retailers as Walgreenâs must provide an equal balance of race among their employees. Companies like Walgreenâs must also continue to promote from within regardless of their employees age. By doing so, this company will provide opportunities to everyone and not just a select group of elite personal. It is important that members of an organization âoperate with a clear visionâ (Schermeherhor, Hunt and Osborn, 2005 p.11). Each person must have goals, motivation and positive performance in order to create a productive and diverse organizational culture.
Efficiency and EffectivenessWithin and organization the effectiveness and efficiency can be measured several different ways. Most retail companies such as Walgreenâs use the systems resource approach to look at the effectiveness and efficiency of the company. Walgreenâs looks at the desired resources that it must obtain form its eternal resources. By measuring how well the company functions within its open systems helps to show the efficiency of the company as a whole. All companies must show their efficiency to its employees, vendors, customers and stock holders. It is important to look at the m management of a company to effectively understand efficiency within a company. Good management leads to good production and positive efficiency and effectiveness. Proper training and leadership will help managers to enhance these goals.
Organizational LearningOrganizational Learning is defined in the text as âthe process of acquiring knowledge and utilizing information to adapt successfully to changeling circumstancesâ (Schermeherhor, Hunt and Osborn, 2005 p.17). In order for any company to be successful it must be able to easily adapt to changes around it. Nor only does the organization have to adapt but so does each individual within. Retailers, such as Walgreenâs, must be able to learn from mistakes made and utilize this information to better its profit. By providing customers many methods of shopping and saving they have adapted to todayâs advanced technology. By offering internet shopping and mail in rebates they have effectively learned what customerâs desire in their shopping experience. They have learned to conform to todayâs computer
e.g., the way many online store pages and online ecommerce sites are done (see âTechnology and Advertising in Online Shoppingâ for the details) and are able to respond to changing customer experience on all fronts.
3.7.3 Market Operations and Growth
The Market Operatorâs role in customer growth and growth can be limited in some ways. To provide some perspective, it must realize that there are two different types of markets: (a) a company which receives customer-centered marketing and marketing (or âmarket planningâ) and (b) a company that accepts a wide variety of offers, with a large number of choices made with the aim of increasing profits and generating more sales. One could argue that market planning does not have an advantage, however, or that market access is not the only source of differentiation. Market planning and marketing are two of the most common concepts as to how customer service is acquired.
3.7.4 Marketing Trends, Trends, and Trends
Market trends, trends, and trends exist in many industries, at a certain level of relevance. They can include business news, commercial trends, and advertising trends. Since the start the trend was the result of a successful product or service promotion. When a companyâs sales exceeded expectations it was viewed as a successful result as a company began to compete for customers. In other words, successful market-leading products or services are what matters to consumers. The fact that we were able to acquire more and more profitable products through a different set of marketing methods and to acquire customers has helped us to do more with less, increasing the cost of doing business. As a result, we have seen the emergence of two categories of growth: a more integrated but smaller and more fragmented approach to what we call âmarketing strategies.â
An example of a market strategy is the recent release of Gather Our Customers in New York, which has brought in $100 million in its first year alone. In an effort to bring customers to get involved the company is offering a number of market solutions for the retail industry. These include a mobile app like Target, plus some retail initiatives like Target Stores. It is also important to note that the same market strategy also allows the company to hire as many as ten additional people who are able to do one or more of the market specific tasks or to offer products and services in a variety of market niches. In many cases, these additional people have to make a lot of effort in order to help a successful customer with the purchase of the product, so the demand for those products and services is very low. So, it seems, the demand for market-developed products and services is growing very rapidly.
Industry Trends
4.6 Trends
Market analysis is all well and good, however, market development tends to be influenced by three main factors.
Focusing on the market
Market analysis is generally used in research to evaluate the overall position of an industry and its performance. It can be very difficult to determine the trend line but it will generally work in a positive direction when there are obvious trends.
When looking beyond the industry trends analysts tend to focus the focus on the best market in a