Stamypor Case Analysis[pic 1][pic 2][pic 3][pic 4][pic 5]What type of innovation is Stamypor?Christensen differentiates between sustaining and disruptive [a]technologies (2006). He identifies effect on performance of current business activity (improvement and worsening, respectively) as the main distinguishing feature between both (2006). Stamypor is unlikely to have a negative or disruptive effect on DMS’s current business activity, since it is a new technology in a market, which, while already in existence, has so far remained untapped by DSM, and, thus, cannot eat away at current activity. Conversely, Stamypor does target mainstream customers in major markets – a feature of sustaining technologies, as illustrated by Christensen (2006). Within the domain of ‘sustaining innovation’ both incremental and radical innovation can occur (Christensen, 2006). Stamypor can be assumed to be a radical innovation because the technology is completely new (evident through existence of patent) and denotes a departure from extant practices in mixing plastic with additives (Dewar & Dutton, 1985). DSM operates three business clusters, one of which is active in Polymers & Industrial Chemicals (P&IC). It engages mainly in oil & gas based intermediary products. Since Stamypor is a porous polyethylene which will be applied as an intermediary, its resulting relatedness to this cluster has been a major influence on the decision to continue the stage gate process of this innovation. Considering the company derives approximately 40% of its revenues from the P&IC cluster, there must be an existing market for oil & gas based intermediary products. Presumably, even though not explicitly stated, the resin conversion value chain represents an extension of said existing market.

Stamypor, while related to the P&IC cluster, is a new technology, as exhibited by the fact that enjoys patent protection. Thus, Stamypor is situated in the top row and middle column of the Ansoff’s Matrix. This further underpins the aforementioned notion of radicalness.[pic 6]Is a separate NBD unit an optimal solution for DSM?DSM was facing a number of pressures (Appendix A) which led it to establish their New Business Development unit (NBD).  NBD operates as a separate legal entity and, thus, is not only in line with Baden-Fuller and Volberda’s functional and legal outsourcing of exploration (1997) but is also an effort of structural ambidexterity (Tushman & O’Reilly, 1996). According to Burgelman & VĂ€likangas, DSM’s strategy of forming a new business unit and committing financial and managerial resources to it, is All-Out ICV (2005). The pressures outlined in Appendix A illustrate that DSM considers its mainstream business prospects insufficient.

DTS: The New Business Development Unit Is A Unique
(This report was based upon information from DTSs as opposed to from their legal counterparts)
The ‘new business development’ units are defined by the following three characteristics: (1) They provide the capability to launch ventures to acquire resources, to expand or reconfigure, and to implement and implement other key business objectives from the DTS model (e.g., the creation of new scientific institutes in the US and overseas (Crowson, 1996)). (2) They are in the hands of the general public, are highly integrated, and are subject to public scrutiny (e.g., with more than 60% of public opinion of the public holding the opinion that the business model could not be applied because of the social conditions of their area). (3) They are in the hands of the general public, represent an active part of government, are subject to independent regulation, and are subject to the supervision and/or legal supervision of the general public (eg., the DTS and SRI as well as the SRI). (4) They are under the management of specialists, and in some instances contain specialized skills that allow them to become effective market agents (e.g., in the digital or analytics field).

DTS: DSM is ‘a revolutionary model that brings together multiple stakeholders’. This was confirmed before the advent of the DSM and the DSM II’s. The ‘new business development’ units are also the result of the initial initiative of DTS and the DSM’s co-founders. The DSM is not an open-source operating system and, instead, is used solely for development, by the public sector in developing a product.  The company has been involved with a wide range of technology development at various levels, including the acquisition of patent licenses, the creation of specialized development teams for specific products in the field of software, and the creation of the development teams, who have developed product in the same way, from inception.

Service and private market services: An alternative model for social and economic management in the public sector is already gaining national importance due to the successful implementation of Open Payments in India. While the DSM has been adopted for the first time for these services, it has not developed with the same level of technical awareness required for social and economic development. Instead, it has to be compared to open-source proprietary software projects such as RK or Ola.

However, there is a growing movement to adopt a system of sharing and experimentation in the field of open development. What does “soften up” mean in an open development environment? Although ‘soften up’ is not new or new and is similar to the word “integration”, the concepts have played the part of a paradigm shift, leading to different models and approaches used by different organisations, from different industries or disciplines. The DSM has chosen the term “soften up” to refer to an open process in which two or more key partners are trying to ensure continuity, while also developing and implementing their own business development, and to demonstrate the need for cooperation between co-working organisations and each other. A recent meeting in New York between DTS and NBD partners on the future of the New Business Development

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