Essay About Report Twowireless Telecommunications Carriers And Secondary Sources

Rogers Communication Analysis[pic 1]Anna SadovnikovaCOMM 2MA3Nov,20, 2014Group 10 Report TwoWireless Telecommunications Carriers (except satellite) (NAICS 517210)Rogers Communication Inc. SurnameNameStudent [email protected] [email protected]@mcmaster.caKalyani [email protected] Shah Gnani [email protected] ContentsIntroduction (Component 1) 1Environmental Trend Analysis (Component 1) 1Conclusion (Component 1)………..………………………………………………………………………………2

Introduction (Component 2)4Marketing Mix Strategy (Component 2)……..…………………………………………………………………….5Conclusion (Component 2)…….……………………………………………………………………………………6Notes……… ………………………………………………………………………………………………………..…8 Bibliography…………….………………………………………………………………………………………….……8        Secondary sources…………………………………………………………………………………………9                Introduction         The focus of this report will be to look at the six environmental trends and showcase the threat and opportunity that each trend represents for the wireless industry in Canada. The NAICS classification is 517210 and the formal industry name is Wireless Telecommunication Carriers (except satellite).1 The SIC classification is 4899 and the formal industry name is Telecommunication carriers.2

2>3 References4. Canada’s National Wireless Service Plan, 2001-2014. 5. Canadian Broadcast Service, Telecom Communications System, October 2003. 6. Canadian Wireless Telephone System, 1999–2006. 7. Telefax, Telefax Corporation, 2002, revised, 2001. 8. Canada Telephone Services Corporation, September 2006. 9. Teleconnection (SCH Corporation – TransCanada), May, 2010. 10. Achieving Network Safety in Canada: Building Safety in the Wireless Era, by Bruce Smith, 2007, and a companion paper, which is at http://www.telecom.gc.ca/sites/default/files/pdfs/TeleCom2001_0150_20150_PIS_Report.pdf.11. Achieving Wireless Safety in North America, by Edward L. Johnson et al, 2007–2009 and a study of wireless safety in the U.S., Canada, and the U.K.12. Achieving Wireless Safety in the U.S., by Peter Woodman & Christopher Healy, 2011, and a paper on technology adoption for wireless access by Canadian companies, at www.techcommunity.org/viewArticle.php?ID=393613 >13. Public Safety, Transport and Economic Development Canada 2011 (Pt. A09), available at http://www.ctechnology.gc.ca/publicsafety/publicsafety-transactions/publicsafety-statements/publicsafety/publicsafety_statements/.14. The following are references to the main works in this section:14. The Canadian Wireless Telecommunications Association’s 2013 Annual Statistical Report, issued September 2014. 15. Federal Commission on the Conduct of Telephone Services, Annual Report, 2009, available at http://arxiv.org/pdf/abstract.cfm?id=132471>16. Ottawa University’s Commission for the Conduct of Television (CCTN, 2011-2011), available at www.ttca.ca/ttc/dollars/dollars/report_cctn.pdf>17. The Federal Communications Commission (F