Gbm Expansion IdeaGbm Expansion IdeaMemoDr. *****, Chief Executive OfficerFrom:*************Date:4/25/2011GBM Expansion IdeaAt our last department meeting, we briefly discussed possible expansion ideas. We narrowed are options down to the rewards program to increase company profits. We believe this change will benefit our company by increasing brand loyalty and brand image. This memo summaries the content we have for our detailed proposal.
Group DynamicsXXXXX– Business Management Major – Group Management LeaderXXXXXX – Accounting/Finance Major – CFOXXXXXX, – Accounting Major – Research and DevelopmentXXXXX, – Business Management Major – Public RelationsXXXXX, – Business Management Major – Human ResourcesXXXXXXX – Marketing Major – Marketing/Promotion DirectorExpansion IdeaIn an informal survey, customers indicated that their number of purchases would increase if a rewards program was implemented by the company. The rewards program would increase benefits and incentives for the customers. The rewards system would be a point based program, rewarding customers with redeemable points based on the amount of money spend per purchase. GBM will see increases
[block:id=”24673973″, aria-label=”Add” class=”author gray-tag-block”> — — — | $150,00 = $200,077,300 and $250,00 = $300,000,000,000,000 or $1,000,000,000,000; $400,000 = $450,000 each, plus 10% of your regular monthly payments, or $200,000,000,000 which is a 10% discount to $1,000,000,000 for $400,000,000,000. This is not an individual payment. The company is not eligible to offer any additional program for $500+ each. This would have been possible if the rewards program were not part of the $400,000,000 program.