Essay About Savanna Climate And Market Segments Descriptionpotential Market Segment

Market Segments Description
HTMG 3050 Market Segments DescriptionPotential market segment:20-45 adventurous people who are interested in safari. Backpackers?Demographic: 20 – 45, both genders, backpackersAge: Our main target is people range from 20 years old to 45 years old, i.e. Generation X and Generation Y. Generation X are independent. They are able to adapt to new environment within a short period. The ability to solve problems makes them more confident about traveling. But how to relate to “interested in safari”? Generation Y are energetic. They are passionate and eager to explore wild fields.