“understanding the Consumer Base of Joyville by Shapoorji Pallonji” – Case Study – KARAN JAIN
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“understanding the Consumer Base of Joyville by Shapoorji Pallonji”
[pic 1]A Project Report[pic 2]On“understanding the Consumer Base of Joyville by Shapoorji Pallonji”Undertaken atShapoorji Pallonji Real EstateProject Report Submitted To[pic 3]INTERNATIONAL SCHOOL OF BUSINESS AND MEDIAPuneKaran Jain (18130)Under the Supervision of Under the guidance of Mrs. Shweta Sawant Dr. Pranjali Unkule Sr. Manager CRM (Shapoorji Pallonji Real Estate) Faculty at ISB&MDeclarationI, Karan Jain, Student of ISB&M: International School of Business and Media, Pune, and Hereby declare that this project entitled “ Understanding the Consumer Base of Joyville by Shapoorji Pallonji” for Shapoorji Pallonji Real Estate, Pune is a bonafide record of work done by me during the course of summer internship project work of PGDM program and all contents and facts are prepared and presented by me without any bias.I also declare that it has not previously formed the basis for the award to me for any degree/diploma associate ship, fellowship or other similar title, of any Institute/Society.Place: PuneDate: 02nd July 2018AcknowledgementWith great pleasure I would like to present this project report for SHAPOORJI PALLONJI REAL ESTATE. It has been an enriching experience for me to complete my summer internship at SHAPOORJI PALLONJI REAL ESTATE, which would not have possible without the goodwill and support of the people around. I’m grateful to SHAPOORJI PALLONJI REAL ESTATE for allowing me to undergo Summer Project Program in their reputed organization.I would like to thank my mentor Ms. Shweta Sawant for giving me an opportunity to do my project in the organization and constantly guiding me.
I would like to convey my sincere thanks to Dr. Pramod Kumar, Dr Saroja Asthana, Dr. Anirban Sengupta, Dr. Pranjali Unkule for guiding and helping me throughout my academics and during my Summer InternshipLast but not the least I would like to thanks to all my faculty members, without whom this project wouldn’t have been a distant reality.RegardsKaran JainContentsEXECUTIVE SUMMARY 6CHAPTER-1 7INTRODUCTION 71.1 BACKGROUND: 81.1.1 INDIAN REAL ESTATE INDUSTRY: 8Market size of real estate in India 91.1.2 SCOPE OF THE STUDY: 101.2 OBJECTIVES: 111.3 RESEARCH METHODOLOGY: 111.4 DATA COLLECTION: 12Primary data collection 12Secondary data collection 121.5 SAMPLING: 121.6 FIELD WORK: 121.7 LIMITATIONS 12CHAPTER-2 13INDUSTRY ANALYSIS 13The Indian Real Estate Market 14Structure of the Indian Real Estate Sector 15Residential Segment 16REGULATORY FRAMEWORK – REAL ESTATE (REGULATION AND DEVELOPMENT) ACT, 2016 18CHAPTER-3 20COMPANY PROFILE 20Company Profile 21Business Lines of Interest 22The legacy of Shapoorji Pallonji 23CHAPTER-4 24PRODUCT PROFILE 24Product Profile 25HINJEWADI- A LAND OF OPPORTUNITIES 26Why to select Hinjewadi 27Specifications 28Paintings: 28Flooring: 28Bathroom: 28Kitchen: 28Bedroom: 28Door: 29Windows: 29Railing: 29CHAPTER- 5 30Learning from Internship 30
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By: KARAN JAIN
Submitted: February 24, 2019
Essay Length: 7,993 Words / 32 Pages
Paper type: Case Study Views: 128
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