Starbucks
Starbucks
Starbucks founded in 1971, is the worldпїЅs leading retailer, roaster and brand of specialty coffee with coffeehouses in North America, Europe, Middle East, Latin America and the Pacific Rim.
Starbucks purchases and roasts high-quality whole bean coffees and sells them along with fresh, rich-brewed, Italian style espresso beverages, a variety of pastries and confections, and coffee-related accessories and equipment, primarily through its company-operated retail stores. On its Web site, Starbucks runs a simple, easy-to-use store that sells coffee beans, mugs, brewing machines and not much else.
Starbucks also provide high-speed wireless Internet connections in its stores. It now offers wireless broadband Internet service throughout North America, offering T-Mobile HotSpot in the U.S. and Bell Hotspot in Canada.
Music was a natural evolution in Starbucks as it had been playing music in the stores for almost 30 years. In 2004, Starbucks barista-in-chief Howard Schultz made a big push into music business, aiming to transform the record industry. It took innovative action to connect quality music to the Starbucks Experience by launching a revolutionary in-store CD burning service at the Starbucks