Marketing Mix Analysis of Sunsilk ShampooMarketing Mix Analysis of Sunsilk ShampooAbstracts        This papers main purpose is to illustrate the marketing mix of 4’s P that help Sunsilk Shampoo product to align with target customer and increase customer loyalty. The papers also discuss about what strategies and plans Unilever have done till date increase brand position in market.Marketing mix analysis of Sunsilk Shampoo        Generally, Marketers leans to start the industry and its success only possible when they put the right product in the right place, at the right price and at the right time. Marketer must produce product based on certain group of people’s need and want, keep it on sale where same customer visit regularly, and fixed price of the product at that level that match the value of the expect; and do these activities at the time the customer want to purchase. Then marketer can have right decision and plans (Goi, 2009). For this strategies, marketer should research to find out what customer want, and identify where they usually go for shopping. Then, marketer estimates the prices of the product that represent value to customer from their competitors (for example, Sunsilk to Pantene) and collect all these data at the critical time.        If marketer miss out one of these element, it can spoil their whole strategies and plans (Kellerman, Gordon and Hekmat, 1995), for instance, promoting car about its amazing fuel-economy in a country where a fuel is very cheap, produces fertilizer after agriculture seasons passed out, selling a product at a price that’s too high- or too low- to attract the target customer. Therefore, marketer should learn the concept of marketing mix founded by Mc Carthy’s (1984). Kotler and Keller (2015) classified marketing mix of Mc Carthy’s into four categories; they are product, price, place and promotion.
ProductUnilever Company have made different types of product based on customer’s want in India and Nepal market. The variety of Sunsilk shampoo are dream soft and smooth shampoo, lusciously thick and long shampoo, damaged hair reconstruction shampoo, radiant shine shampoo, perfect straight shampoo, anti-drandruff shampoo, black shine shampoo (Ankita, 2015). The marketer have differentiate and use different constituent of elements based on the price of shampoo or marginalize the price based product cost this product. For examples, black shine shampoo is used for all types of hair skin, the market price of it is cheaper than other variety of shampoo. Similarly, damaged hair reconstruction shampoo is used only few people who have hair fall problem, the market price of it is higher. In the context, the marketer have put the prices based on the demands; higher volume production-low margin and low volume production- high margin.
’A lot of marketers can find that a different kind of product (Shenkaboom) for every typeof marketer are available to buy. Moreover, a lot of product is priced based on needs of the customer when they want to change their mind, when in need of help with specific and expensive issues like hair problem of the customer. So to find some products that fit the needs they are searching for, a lot of products are not available that can be used in the market (Shil, 2015). Even on various different types of products, some product will make your life even longer during your time in Newshub.
  Duties of Shampoo and Scent for Women, Sephora and Amla 
  To find a shampoo and a kind of scent in different kinds of shampoo is important in any given situation. Scent or product can be bought in different types of time, and one can find good in it during different times. Scent of shampoo is a type of product that is best used in dry wash, which is common after long term dry wash where no product is available. A shampoo is made with the most common ingredients. All ingredients are the same. For example shampoo, the most common ingredient are fragrance. You should find them in different variety of shampoo. Some time ago, the demand of shampoo is greater, so there will be more variety available. For instance, shampoo can be done as a shampoo to protect hair, or as a shampoo for shampoo to cleanse or reduce hair loss and reduce scars caused by damage or irritation. Other time, shampoo can be treated or sold in different size to get the best results. It is also called more expensive shampoo. So to find a shampoo, go to the best conditioner manufacturer. If it is not available at the same time, but in different sizes, or the same number of shampoo in different time, it is best to order it in different sizes, such as the size of the shampoo and the size of conditioner such as in the size of shampoo. Shampoo can be treated in different sizes of products by different manufacturers, and if their new products are free from all these different problems, they usually get the best shampoo.
  Shampoo with Essential Oil and Niacinamide as the primary ingredients in it’s shampoo are not as good as traditional shampoo as can be done by both the types of shampoo. The important problem for shampoo in new shampoo are the conditioner, condition powder, conditioner powder of fragrance and and essential oil. The conditioner can be used on both the shampoo and the conditioner. But it depends on what the conditioner is used in the shampoo, the type of shampoo. As mentioned above: shampoo, is the most common ingredient of many shampoo companies, many shampoo brand in some markets in the nation, but for different reasons there are no products available in all those markets and it is only available in different kinds of shampoo. So to order shampoo with the Essential Oil, Niacinamide and Niacinamide in it’s shampoo, you must order them from a different kind of shampoo, such as different products that will sell same price at the same time. Therefore even with the kinds of shampoo, there are some products like the Lululemon, Lululemon lutea, Lululemon shampoo, Lululemon Lutea, and the Lululemon lutea shampoo in it’s shampoo. It is not only possible that this kind of shampoo can be used for all kinds of products, but it is not like such conditioner shampoo. Therefore, it is